CII Ludhiana Fair all set to woo shoppers from Dec 11-14

Author(s): City Air NewsLudhiana, December 9, 2015: As Christmas is round the corner, the wait for the much awaited shopping festival of the region is over, as Confederation of Indian Industry (CII)’s flagship event CII Ludhiana Fair is...

CII Ludhiana Fair all set to woo shoppers from Dec 11-14
Author(s): 
Ludhiana, December 9, 2015: As Christmas is round the corner, the wait for the much awaited shopping festival of the region is over, as Confederation of Indian Industry (CII)’s flagship event CII Ludhiana Fair is all set to commence tomorrow (11thDecember 2015) at Government College for Girls, Civil Lines, Ferozepur Road, Ludhiana.
 
Scheduled from 11 – 14 December, with LIC of India & NABARD as the Associate Sponsors; India Bulls & Oriental Insurance as the Associate Co-Sponsors; Fortis Hospital as the Health Partner; Connect Broadband as the Telecom Partner; Parle Agro as the Beverage Partner; Abrol Enterprises as the Surveillance Partner: Dynamic Advertisers & Promoters as the SMS Partner, the four-day fair will be spread over 8,000 sqm,  hosting more than 100 exhibitors in 12 concurrent shows including Real Estate, Auto Show, Home Décor, Infocom, Fruit & food Show, Educate, Personal care, Kitchenware, Consumer durables, Finmart, International Arcade, and Daksh India which would provide livelihood opportunities for small scale self-employed people living in the rural areas of India by helping them market their handicrafts.
 
To be formally inaugurated by Mr Maheshinder S Grewal, Adviser to the Chief Minister, at 3 pm on Friday, 11th December, the fair is all set to capture the nerve of family shoppers with large focus on interesting deals & discounts, free gifts, Christmas gifts, lucky draws and 360° promotions”, shared Mr S S Bhogal, Chairman, CII Punjab State Council while addressing a Press Conference on the show, here today.
 
Giving details about the Fair, Mr Singh, added that “The fair promises to be a true shopping platform for residents.  It has always been CII’s endeavour to bring the best of products with latest technologies and variety to the residents under one roof. The products would be both energy saving and highly efficient in nature. Every stall will offer something different to the shoppers. Besides, we would strive to provide a sound marketing platform to the small and medium enterprises as well, making the consumers meet the manufacturers”.
 
“We have worked with NABARD for the ‘Social Expo’ - a display for the small-scale entrepreneurs and artisans, NGOs, and Self Help Groups (SHGs) to give them a platform to sell their handmade articles. The Social Expo Pavilion will offer variety of products from NABARD”, added Mr Singh.
 
“The fair will showcase a variety of products to choose from countries like Pakistan, Thailand, etc besides finest products and consumer durables, glitzy gizmos of domestic and global top brands”, he informed. 
 
“Exclusive range of home appliances, onyx marble furniture, ladies suits, heritage items and carpets, handicrafts, utility items, cosmetic items, home decoration furniture & furnishings etc from these countries will add more spark to the fest”, he shared.
“Exclusive food stalls to serve north Indian and south Indian delicacies would also be a special attraction for the visitors”, added Mr Singh.
 
Key attractions in different segments
•         Décor: Godrej Interio, PK Farms & Equipments, Chisti Arts & Crafts, Metro Plus, Fab Home Store, Sheela Foam (Sleepwell Mattresses) to showcase their unique products
•         Realcon: Hero Homes, WWICS Estates, Escon Arena, Maloney Investments to launch new projects
•         Home Appliances: Robam, Godrej Appliances, Eureka Forbes, Strutsol Energy, Clifton Portable Gysers, Godrej Security Solutions, Abrol, Fine Enterprises to showcase their green products
•         Infocom: Sansui Mobiles & Tabs, Epson India, Connect Broadband, The Blu Card
•         Social Expo: NABARD, Independent NGOs/SHGs & artisans to showcase their unique handicrafts
•         Daksh India: Tribal Co-Operative Marketing Development Federation of India Limited (TRIFED), Central Cottage Industries Corporation Of India Limited (CCIC)
•         International Arcade: Pakistan, Thailand
•         Haute Couture: Monte Carlo Fashions, Duke Fashions, SEL Group, H&H Group, Signature Collections, Strings Of Style, Shingora Textiles (Retail Unit), Samundar Fabrics, Fatima Boutique, Khanna Phulkari, Gikks, Kikli Collections
•         Persona: Jhanil Healthcare, Zevia, Sunrise Nutrition
•         Fruits & Food Show: McCain Foods, Hatsun Agro, Lovely Bake Studio, Fizzy Foods, Borges, Parle Agro, Tops, Natraj Atta Maker 
•         Finmart: LIC of India, India Bulls, Oriental Insurance
•         Educate: Kindle, Grolier, Delhi Institute of Management & Studies   
•         Ludhiana Auto Show: Maruti, Toyota Kirloskar, Hyundai, Tata Motors, Nissan Motors, Renault, TVS.  
 
Date: 
Wednesday, December 9, 2015