Wonder Cement urges to celebrate eco-friendly and responsible Holi

Chandigarh, March 17, 2016: Throwing water balloons, spraying colours from pichkaris, brightly coloured powders, water guns and sprinklers; the perfect way to usher in Holi, the exuberant festival of colours. Holi, a festival where geysers of colours shoot in the air, the atmosphere filled with fun & masti and as we get into the spirit of this colourful festival, it is important to be mindful of the things we unwittingly and unknowingly do to harm our environment and surroundings. Wonder Cement Ltd, one of the state’s leading cement companies, urges people of Chandigarh to celebrate eco-friendly and responsible Holi with an objective to spread the message of environmental awareness.
This year, Wonder Cement provides you solutions to balance sustainability with tradition and helps you celebrate an eco-friendly holi without causing any damage to the environment.

Eco-friendly Bonfire
The burning of fuel wood in order to perform the Holi Bonfire or the Holika Dahan raises a factor of concern. Umpteen of wood is used during this ritual, this not only leads to the cutting of trees but also pollution in return. Instead of wooden logs, it would be ideal if people use scrap boxes, cow-dung, coconut waste and other such materials to put in the Holi bonfire.

Use Organic Colours
Wonder Cement advices to use herbal colours to prevent any damage to skin and hair. Chemical dyes not only prove extremely dangerous to one’s skin but are also hazardous for environment as lots of pollution is caused during its preparation as well as after their mergence with water cycle. Gram flour, turmeric, fuller’s earth, sandal wood powder, henna powder these can be used to make innumerable colours. Easily available flowers like marigold & gulmohar, and vegetables like beetroot can be used to make fine colours.

Avoid Use of Water Balloons and Plastic Bag
Avoid throwing plastic bags and balloons filled with water over others. These bags not only litters the environment but also hurts others and waste precious water as well.

Dry Holi
The rain has been comparatively less last year and the whole country is facing water shortage. Hence, celebrating the festival using dry colours would be a best way to save this precious commodity.

Don’t Throw Colour on Animals
Wonder Cement requests people not to throw colour on animals, as deliberate or otherwise exposure of colours on animals cause havoc on their health and wellbeing. People in their enthusiasm of festivities during Holi put colours on their pets and other stray animals. Animals habitually lick themselves and if they lick the dyes then it is chemicals that they are consuming that can be the reason for stomach ailments and other illnesses.
“Holi being a social festival is not limited to one home and hence, in order to convert it into an environment friendly celebration, contribution is required from every household of the society. The dream of an eco-friendly Holi can only come true if people are educated and aware about the ways to celebrate the festival without harming the environment. Hence, we as a socially responsible company have shared guidelines which one can adopt and celebrate the festival of colours without causing any damage to our environment,” says Mr. Vivek Patni, Director, Wonder Cement Limited.