SonyLIV and Legrand Innovate to Entertain With 'The Good Vibes'

The 6-part web-series starring Naveen Kasturia and Maanvi Gagroo starts today

Mumbai, Maharashtra, India, August 8, 2018: ‘The Good Vibes’, a new web-series is here and there’s more than one reason to look forward. An endearing story of a couple, 'The Good Vibes’ is a one of a kind creative collaboration between Legrand, the innovative electrical brand and SonyLIV, India’s premium OTT platform.

'The Good Vibes', a new web-series is here and there’s more than one reason to look forward. An endearing story of a couple, 'The Good Vibes' is one of a kind creative collaboration between Legrand, the innovative electrical brand and SonyLIV, India’s premium OTT platform. Produced by LIQVD ASIA- a new-age communications company and Bohemian Films, the web-series brings together two brands that command a strong consumer connect with their respective offerings.

This collaboration stands out at a time when brands are finding innovative ways to tap their audience in the digital ecosystem, without being a force fit. Legrand’s creative partnership with SonyLIV and its seamless fit in storytelling without being intrusive makes it a suitable offering. Through this association, Legrand plans to reach out to the larger captive audience of SonyLIV.

Starring the inimitable duo of Naveen Kasturia & Maanvi Gagroo, this 6-part web-series is a light-hearted story of a young couple and their encounter with societal expectations. Humorous yet heartfelt, the first episode of The Good Vibes goes live today on SonyLIV and the YouTube channel of Legrand India.

(Business Wire India)