Mercedes-Benz India further contributes to ‘Skill India’ initiative; expands its popular Mechatronics program in North India by signing MoU with NIET and KIET

New Delhi, July 17, 2018: Mercedes-Benz India, the country’s largest luxury automobile brand today, reinforced its commitment towards Government’s ‘Skill India’ initiative by signing a MoU (Memorandum of Understanding)with Noida Institute of Engineering & Technology and Krishna Institute of Engineering & Technology in Delhi. This is the first-ever tie-up of Mercedes-Benz India with any private institute in the country, and underlines the need to create new avenues towards developing key competencies among students, which is vital to adapt to the fast changing industrial requirements of the country today. Present on the occasion was Mr. Santosh Iyer, Vice President- Customer Services, Retail Training& Corporate Affairs, Mercedes-Benz India, Dr. O. P. Agarwal, Managing Director, NIET, Mr. Raman Batra, Executive Vice President, NIET. Mr. Santosh Iyer, Vice President-Customer Services, Retails Training & Corporate Affairs, Mercedes-Benz India said, “ADAM Course is Mercedes-Benz India’s unwavering commitment to contribute back to the society and we are extremely glad to have contributed to the Government’s ‘Skill India’ initiative. It is a one of its kind initiative in the industry and we are excited to expand it to private institutes in 2018. With the increasing use of technology in our sophisticated products, it is incumbent on us to upskill the current manpower with requisite engineering and technical know-how and to make them future ready. ADAM course is our successful initiative which has been consistently building these competencies and skills and positively benefits the young minds and the society at large. We are highly encouraged with the success of ADAM course and will be adding more institutes in our fold in order to pursue our efforts towards upskilling our youth and make them highly employable.” Speaking at the occasion,Dr. O. P. Agarwal, Managing Director, NIET commented, “Collaborations with a global icon like Mercedes-Benz augurs well with the plan we have for our future generation. Such programs ensure that our students receive quality education along with world-class training and understanding of cutting-edge technology as per the current industry norms. We are preparing our students to be industry ready and we are privileged to partner with Mercedes-Benz. This will certainly help enhance skill sets of students and provide quality human resources. It is a win-win situation for all.” Dr. ManojGoel, Director, KIET, said, “ADAM training course will highly benefit our students as this is a significantly advance course aligned with the latest technological advancement in the domain of automotive engineering. The course is specifically designed for students of Mechanical, Electrical, Electronics and Instrumentation field and aimed at upskilling the students for a lucrative career in the automotive sector. The training course is not only limited to students of KIET institute but also for students of other institutes. We are proud to collaborate with a global icon like Mercedes-Benz for this prestigious ADAM course and we appreciate Mercedes-Benz’s contribution to ‘Skill India’ initiative We are confident this collaboration will be immensely beneficial for creating successful career for youngsters in this region” The Advanced Diploma in Automotive Mechatronics (ADAM) program is a Corporate Social Responsibility initiative by Mercedes-Benz India, which was propagated among students with the help of educational institutions. The Mechatronics training school at Mercedes-Benz India was started in the year 2006with the aim of providing trained service personnel and engineers. To address this requirement, the parent company Daimler AG, Germany along with Mercedes-Benz India and the Mercedes-Benz India dealership network joined hands to start the program and train students to address the requirements of Mercedes-Benz technology and innovation. Only 20students qualify to take the course per batch. Since its inception, over 500 students have successfully completed the program and have been placed within the Mercedes-Benz India dealership network. The Mechatronics program also provides support to Mercedes-Benz India’s state-of-the-art facility at Chakan, Pune.