Hi-Bird Bicycles Opens Its First Company Owned Outlet In Ludhiana

Ludhiana, March 6, 2016: “Galaxia De Bicicletas”, by HI BIRD cycles, is a one-stop showroom for all cycling requirements, giving consumers a great shopping ambience at the point of purchase. Hi Bird, a leading manufacturer and exporter of bicycles from India launched its first company-owned retail outlet in 23-A, Shastri Nagar in the center of the city home base Ludhiana. Collaboration with two European Bicycle brands also being finalized in near future to provide the city customers unique designs and latest technologies in bicycling.
A showroom with element of fun in fitness and prominence in life style has been set up to showcase next generation series of Hi-bird bicycles catering to the biking needs of the new age, trend conscious buyers in the city. An array of international standard bicycle models, covering the entire spectrum of mountain, all- terrain bikes, road bikes, BMX, kids’ bikes along with wide range of cycling accessories and fitness equipments will be available at this retail outlet.
“ HI BIRD is known for pioneering in developing Gen-next style statement bicycles with more than 150 varied designs and models in its product range. This new showroom aims at showcasing HI BIRD’s innovative wide range of next generation bicycles and is a very good platform to buy great quality, latest fashion bicycles for the potential consumers”, says Mr R.D.Sharma, Chairman of Safari Group. Every Hi-bird Bicycle owner should feel that one is owning an innovative exclusive bike , this is our ultimate target. Getting two International quality awards consequently for two years from advanced part of the world (Geneva) Switzerland and (Paris) France, is a testimony to this statement which was further confirmed by qualifying for National Award for Quality by Government of India, continued Mr Sharma.
“The company aims to open around 25 more company-owned showrooms in major cities of India within next financial year 2016-17. HI BIRD also launched 15 new models ranging between Rs.8000 to Rs.50,000. These showrooms would be more than just a mere showroom where people would come to buy cycles as a lifestyle product and we have the largest variety, says Mr. Suresh Sharma, Executive Director of Hibird.
The market size of these premium bicycles in India is estimated at 2 lakh units per annum which is increasing at the rate of 20% annually. Realizing the importance of the market segment, we are doing our best to connect well with our customers. This step was taken with a sole objective of penetrating deep into the market,” says Mr. Jitin Sharma, Director Business Development.
Currently, the company is selling its products through network of more than 2000 dealers across the nation apart from it’s presence in nearly 50 countries. Hi-bird is also available at all the major online shopping portals like, Paytm, amazon, snapdeal, etc.
“Bicycling needs to be promoted in today’s India a lot, this will not only ensure healthy population but also a less polluted environment and we are putting an endeavor to attract people towards this “International part of life habit, bicycling” says Mr. R.D. Sharma. We have already signed MOU for technology transfer with two European brands and shortly shall be announcing a joint venture. Our aim is to provide Indian consumers world class products with latest technology and fashion at the most reasonable prices and we stand committed to customer delight at all times.