Volkswagen Passenger Cars India expands footprint in Uttar Pradesh with inauguration of two new customer touchpoints

Chandigarh, February 26, 2024: Volkswagen Passenger Cars India inaugurated two new customer touchpoints in Uttar Pradesh, further bolstering its presence in the state as part of the Brand’s wider push to make its products and services more accessible to Indian customers.
 
The two new dealerships are located in Prayagraj and Meerut. Their inauguration follows the recent opening of two other touchpoints in Uttar Pradesh, growing the Brand’s presence in the state to 14 sales and nine service facilities.  
 
Ashish Gupta, Brand Director of Volkswagen Passenger Cars India, said, "The opening of our latest sales touchpoints in Meerut and Prayagraj, underscores the Brand’s commitment to meeting an increasing demand for premium, safe and reliable cars across India. We have been witnessing a shift in the demand landscape, with Tier 2 and Tier 3 towns contributing 35-40% to our sales, we are also focusing strongly towards these emerging growth markets. Our forward-looking approach acknowledges this shift and aims to leverage the growth potential in these demand clusters, ensuring our portfolio of safe, fun-to-drive, German-engineered products and world-class services are accessible to a wider customer base across the country, including Meerut and Prayagraj."