Panasonic introduces its best camera phones Eluga RAY 500 & Eluga RAY 700

New Delhi, September 19, 2017: Advancing in the world of imaging, global innovation and technology leader, Panasonic India today launched two camera specific smartphones Eluga Ray 500 and Eluga Ray 700. The company introduced its first Dual camera phone, the Eluga Ray 500 which lets the user switch between the 120 degree ultra-wide 8MP and 13 MP rear camera for the perfect shot. Eluga Ray 700 comes with 13 MP Sony IMX 258 rear camera lens with phase detection auto focus (PDAF) which gives sharp and vivid pictures and 13 MP front camera with flash that allows the user to take life–like pictures even in the lowest of light. The two power packed entrants in the Eluga series priced at Rs. 8999(Eluga Ray 500) and Rs. 9999 (Eluga Ray 700) respectively, will be exclusively on Flipkart starting on Flipkart’s Big Billion Day from the 20th of September 2017. Special 10% discount offer on SBI cards (Credit & Debit Card) from 20th – 24th September.

Commenting on the launch, Mr. Pankaj Rana, Business Head – Mobility Division, Panasonic India, said, “We are thrilled to introduce Eluga Ray 500 and Eluga Ray 700. Eluga Ray 500 is our first smartphone which comes with Dual camera(13MP+8MP rear) as we have identified the nerves of the Indian youth and their fascination with photography. Eluga Ray 700 comes with 13MP rear and front camera with flash supported by 5000 mAh battery that lets you take amazing pictures and selfies all day long. These two new Eluga phones with remarkable camera experience and picture quality allows our users to capture and share memorable moments with their loved ones.”

Commenting on the exclusive partnership, Ayyappan Rajagopal, Senior Director - Mobiles at Flipkart, said, "We are glad to extend our partnership with Panasonic and exclusively launch their new best-in-class budget camera phones – Panasonic Eluga Ray 500 and Panasonic Ray 700. With the dual & selfie camera wave in the market, coupled with attractive launch offers, we are certain that these phones will be among the bestsellers on Flipkart in the affordable camera phones segment during the country's biggest shopping festival, The Big Billion Days."