Blum India appoints Nadeem Patni as new Managing Director 

Blum, one of the world's leading manufacturers of furniture fittings from Austria, has announced the appointment of Nadeem Patni as the Managing Director of Blum India. In his new role, Nadeem will be managing business operations for Blum across South Asia including India, Nepal, Bhutan, Sri Lanka, and Bangladesh. He comes with over 16 years of professional experience who joined Blum when it was a mere liaison office in India and has seen the inception of Blum India as a wholly owned subsidiary in2017. He says, “India is a multi-faceted, complex country with challenging markets that presents some interesting opportunities where our decades of experience come into play.”

Nadeem is keenly customer-centric in his overall business approach and has built a strong connect with business clients throughout his career at Blum. His experience in training and quality have helped him drive many educative dialogues with clients about the importance of top-quality fittings in furniture. This has increased the acceptance of quality products, enhancing awareness of the Blum brand among the Indian and South Asian markets.