Axis Bank launches ‘Dil Se Open Celebrations’ festive campaign   

Chandigarh: Axis Bank, India’s third-largest private sector bank, today announced the launch of ‘Dil Se Open Celebrations’ a festive campaign that will offer exciting deals and discounts on more than 1,00,000 branded products on purchase through the Bank’s Credit and Debit cards. This festive season, Retail and Corporate customers can avail benefits from Axis Bank as well as its subsidiary companies – Axis Finance and Axis Direct.   
  
Axis Bank cardholders can now enjoy various offers through shopping directly with partner brands as well as through the ‘Grab Deals’ platform which is hosted on the bank’s website and is applicable on products across categories like electronics, apparels, groceries, entertainment and more.  The bank has partnered with some of the top brands like Amazon, Flipkart, Westside, Marks & Spencers, Samsung, LG, Tata CLiQ, Whirlpool, HP, D Mart and more. Customers can also avail benefits of attractive EMIs on these purchases.   
  
On the launch of Dil Se Open Celebrations, Ravi Narayanan, President & Head Branch Banking, Retail Liabilities & Products, Axis Bank said, “This festive season, we have partnered with prestigious brands to offer a wide range of options to our customers to choose from. Axis Bank is offering special interest rates on home loans, auto loans, gold loans and business loans to empower customers financially so that they can fulfill their long aspired dreams. Receiving a gift is a great feeling, but the joy of giving is much greater. This festive  season, we want to encourage our customers to be Dil Se Open and gift their loved ones what they have longed for, since there is nothing more satisfying than watching their wish come true.’’