Myntra’s big fashion festival set to arrive with its biggest-ever edition
To be held between October 3 – 10, 2021
Bengaluru, September 24, 2021: Myntra announces the arrival of its ‘Big Fashion Festival’, the festive season’s most awaited shopping carnival for fashion, lifestyle and beauty products, across categories, slated to be held between October 3 and 10. Early Access dates for Myntra Insiders, Myntra’s loyalty programme members, are October 1 and 2. The upcoming edition of Big Fashion Festival, brings with it the choicest selection from ~7000 brands, offering the largest-ever collection of ~10 lakh styles, making it one of the biggest fashion events in the country, this festive season.
The 8-day event offers a one-of-a-kind opportunity for shoppers to pick the latest designs and styles, especially ethnic wear, from popular brands like BIBA, W, Libas Anouk, to revel in festive spirits throughout the year. Myntra expects over 1.1 million first-time shoppers to shop for their festive needs during the event. This time, more brands than ever before, offer the best of popular domestic and international brands including Mango, H&M, PUMA, Marks & Spencer, along with a focus on regional festive ensembles, to enable shoppers to ace their celebratory festive looks.
In addition to ethnic wear, shoppers have a plethora of options at best value offers from various brands and across several other categories, such as kids wear, women’s wear, home décor, watches and wearables, jewellery, men’s wear, beauty and personal care, footwear and gifting, to offer the best value for customers across their festive buying needs.
Speaking about the Big Fashion Festival, Amar Nagaram, CEO Myntra, said, “The upcoming edition of the Big Fashion Festival, is slated to be a never-before festive shopping experience to shoppers across the country, with the largest selection at best value offers. There are many new brands across categories and have put up the best edition of the marquee event, which is the most awaited and sought-after by both shoppers and brands alike. We are delighted to usher in the festive season with the Big Fashion Festival and make this year’s festive shopping the most memorable one for our growing customer base.”