Mahindra Unveils New Variants of Bolero MaXX Pik-Up range: Elevating the Driving Experience with AC

Chandigarh, February 19, 2024: Mahindra & Mahindra Ltd. (M&M), the market leader in Small Commercial Vehicles (SCVs) in India, proudly announces the launch of new variants of Bolero MaXX Pik-Up range. This latest addition aims to offer enhanced comfort to customers through the inclusion of air conditioning and the introduction of 14 new features on the iMaxx app.

The Bolero MaXX Pik-Up range, characterized by its compact, and versatile design, sets unprecedented standards in payload capacity, fuel efficiency, safety, and overall driving experience.

Since its debut, the Bolero MaXX range has marked significant milestones, surpassing 1.4 Lakh units sold, while achieving the 1 lakh production milestone in record time, setting a new benchmark in the commercial load segment. Additionally, the accomplishment of delivering the highest number of units in a single day garnered notable recognition in the esteemed India Book of Records.

Nalinikanth Gollagunta, CEO - Automotive Division, Mahindra & Mahindra Ltd. said, "Renowned for its exceptional performance and versatility, the Bolero MaXX Pik-Up range has garnered immense appreciation from our valued customers. With its robust build, impressive payload capacity, and unmatched reliability, the Bolero MaXX Pik-Up has become a trusted companion for businesses and individuals alike. The addition of air conditioning in the latest variants emphasizes our dedication to our customers' comfort and convenience, reaffirming our commitment to meeting their needs."