Yes Bank adds host of new features to its Credit Card Rewards Program

Mumbai: YES BANK has made its Credit Card Rewards Program even more rewarding by introducing a host of new features, in line with the Bank’s focus on customer-centric innovations. The new features, among others, include sharing of reward points - a first in the Indian Banking industry.
 
Rajanish Prabhu, Business Head – Credit Cards & Merchant Acquisition, YES BANK said, “We are pleased to introduce this industry-first feature that allows sharing of reward points among the Bank’s Credit Cardmembers and believe this will be a game changer in the Credit Card industry in the country. The other exciting features across categories such as travel, dining, among others, will further enhance the experience through added rewards and value. We look forward to delivering a differentiated rewards experience and unique benefits when using our services.”