A unique and unparalleled blend of chefs, foodpreneurs and innovative food concepts
Author(s): City Air NewsL-R Amit Suri, Business Head - Food & Beverage at OYO, Chefs Adam Simmonds, Hari Nayak and Amit Tyagi. New Delhi, December 13, 2017: Gurugram has seen many transformations but this will be legendary. Every once...
New Delhi, December 13, 2017: Gurugram has seen many transformations but this will be legendary. Every once in a while a revolutionary product comes along that changes almost everything. Products in various industries in the last decade have changed the way how business is done. Homes have become hotels, Cabs your own cars and phones your gateway to the world. Complementing this strong thought, The Trial, a launch pad where all the food magic happens.
Mr.Gaurav Mehta, Director-The Trial said, “We are introducing to the world revolutionary product and a Platform that will bring out your creativity and empower you to take your creative ideas to every corner of the world. The platform will enable exchange of Food and beverage concepts and create a marketplace for new creative ideas from one part of the world to another. The Trial stands for trying your innovation, disruption and giving shape and physicality to your ideas at a cost that would have been impossible otherwise. The Trial will enable aspiring chefs and entrepreneurs across the country to launch themselves with the veterans of the food industry. The Trial stands for trying your innovation, disruption and giving shape and physicality to your ideas with very limited investment. This Trial is the Launch pad and a product that will showcase India in a very innovative light. It is about time that an Indian product takes over the world market by storm”.
The Trial sets up all infrastructures at its best along with an integral core team that has some of the best names in the culinary world, not just in India. The chefs on board are Chef Adam Simmonds, one of the finest chef who is well known for sophisticated food and stylish presentation; Chef Hari Nayak, globally known as one of the pioneers of modern Indian cuisine; Chef Arun Tyagi, a dynamic culinary expert with an in-depth understanding of food and beverage industry in India. They will take your idea, help you clean the concept and take that idea to realty in a very disruptive marketable way.
The Trial kitchen platform is going to keep your product in the limelight and help you market and expand your brand at a speed that would have been otherwise impossible to do. The Trial also has various tie ups across the world that would allow for concepts and chefs to launch their products in India. This would also mean that you could go to market in various cities in India around the world all at once. The Trial is going to launch its various bar and kitchen formats across the country followed by various other countries.
And well that’s not all! With an unmatched combination of chefs, entrepreneurs and innovative food concept, the platform is also providing another disruptive product The Trial Box - an innovative, out of the box and hassle-free experiential boxed catering service at your doorstep. This is going to be the game changer in the corporate and house party catering business.
Finally, The Trial you tube channel and other social media channels will bring to the audience some amazing snippets of what happens inside the Kitchens of some of the best chefs in the world in a never before presented format. This journey will take them launch of the business realty TV show, another major project that would showcase how realty TV can change the rules of the game and will be on air on your TV screens next year.