Overwhelming response to fifth edition of TVS Eurogrip’s Brunch & Biking in Panchkula

Panchkula, November 20, 2022: The fifth edition of Brunch & Biking from TVS Eurogrip, India’s leading 2&3 wheeler tyre brand, was flagged off at Backside Graund Bella Vista, Sector 5, Panchkula this morning. Over 138 riders from the city and nearby towns participated in the one-and-a-half-hour ride which culminated at Kasauli.

The rally was flagged off by Surender Pal (IPS), Deputy Commissioner of Police. Prominent among those who attended the event included RK Ranga (HPS), Assistant Commissioner of Police, Deep Krishan Chauhan, Chairman, Road Safety Organisation, Ankur Kapoor, President, Road Safety Organisation, Vishal Kapoor, Neha Malik, and Navdeep Bedi.

TVS Eurogrip’s flagship community riding event-Brunch and Biking, enables riders of all kinds of two wheelers to come together and experience the joy of riding while promoting a social cause - road safety.

Biking enthusiastsfrom diverse professions and age groups were suited up in full safety gear for the ride and it was good to note that there were many women riders too. The ride was along the scenic route to Pine Jungle Camp in Kasauli.

Speaking on the occasion, P Madhavan, EVP, Sales and Marketing, TVS Srichakra Ltd said, “The fifth edition of TVS Eurogrip Brunch and Biking in Chandigarh is a step in the right direction for the brand. With each edition, we notice the zeal and excitement of the biking community going up steadily. Scaling up this initiative has been a great experience for the brand and we are committed to curate many more of these. In the coming months, TVS Eurogrip will continue raising awareness on social causes with Brunch and Biking across cities and towns.”

The previous four editions of Brunch & Biking were successfully held in Bhubaneswar, Bengaluru, Chennai and Pune. It was mandatory for the participants to carry safety gear, vaccination certificate, helmet, mask, driving license and vehicle documents. For the safety and convenience of the riders, a motorbike mechanic, ambulance / doctor on call, first aid kits, and service support were made available during the 50 KM ride. In the coming months, TVS Eurogrip plans to engage with more biking enthusiasts and launch newer formats of Brunch and Biking across more cities.