OnePlus partners with Optiemus Electronics to locally manufacture premium IoT devices in India

New Delhi, June 18, 2025: OnePlus, the leading global technology brand, has joined hands with renowned manufacturing entity, Optiemus Electronics Ltd. (OEL/Optiemus Electronics), to locally manufacture and deliver premium Internet of Things (IoT) devices in India. This significant milestone underscores the joint commitment to enhance domestic production capabilities in India under the brand’s strong commitment to the market.  
 
The strategic partnership aligns with OnePlus long-term vision for India and the recent project Starlight commitment to strengthen localisation efforts in the region. OnePlus is extending efforts towards expanding its local manufacturing capabilities and has now begun manufacturing its IoT portfolio of products in the Noida based facility, in addition to its existing smartphones range being made in India.
 
OnePlus’key IoT offerings include TWS products and wireless neckbands that are designed to deliver the signature cutting-edge OnePlus performance across price segments, catering to the diverse needs of Indian consumers.
 
As a key manufacturing partner to OnePlus, OEL will provide the dedicated support required to increase BOM level localisation, reduce costs, and improve supply chain resilience for the brand. The collaboration has begun with the commencement of local production for the OnePlus Bullets Wireless Z3. OnePlus Bullets Wireless Z3 is a popular neckband IoT device known for its ultra-low latency, immersive bass, and crisp audio clarity, while offering an incredible blend of style, comfort, and performance.
 
Marking this milestone collaboration, Robin Liu, CEO, OnePlus India, shared, "At OnePlus, India has always been at the heart of our journey. Our partnership with OEL to manufacture IoT products locally reflects our strong commitment to Project Starlight. This collaboration is not just about technology—it’s about empowering local communities, creating meaningful innovation, and bringing smarter, more connected experiences to our India community."
 
Ashok Gupta, Executive Chairman, Optiemus Group said, “We are driven by a vision to become the most trusted and valued electronics manufacturer. Our collaboration with OnePlus marks a significant step in this journey, as we come together to co-create a future shaped by innovation and excellence. We specialize in transforming ideas into reality, and this partnership empowers us to manufacture high-quality IoT products. Together, we will continue to explore new frontiers and remain committed to playing a pivotal role in shaping the future of electronics manufacturing in India.”