‘Nagabandham’ Rath Yatra Sets Out with a Message of Faith, Heritage, and Culture
A remarkable confluence of faith, culture, and cinema was witnessed in Hyderabad as the team of the upcoming pan-India epic fantasy film ‘Nagabandham’ grandly launched the Ananta Padmanabha Swamy Rath Yatra. Beginning with the unveiling of a divine idol of Lord Ananta Padmanabha Swamy, the journey has evolved beyond a film promotion campaign into a meaningful initiative aimed at bringing India’s rich cultural heritage closer to the masses.
Anil Bedag
Jun 16, 2026 02:51
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Mumbai (Anil Bedag): A remarkable confluence of faith, culture, and cinema was witnessed in Hyderabad as the team of the upcoming pan-India epic fantasy film ‘Nagabandham’ grandly launched the Ananta Padmanabha Swamy Rath Yatra. Beginning with the unveiling of a divine idol of Lord Ananta Padmanabha Swamy, the journey has evolved beyond a film promotion campaign into a meaningful initiative aimed at bringing India’s rich cultural heritage closer to the masses.
Director Abhishek Nama emphasized that the effort is much more than a promotional activity. “This is not merely a film promotion; it is an attempt to reconnect people with our culture, traditions, and spiritual roots,” he said.
Despite heavy rainfall, a large number of devotees and film enthusiasts gathered to participate in the event, making it a memorable occasion. Lead actor Virat Karna expressed gratitude for the overwhelming support and shared that the team’s hard work over the past two years is now awaiting the audience’s love. “Just as you have blessed this Rath Yatra, we hope you will extend the same love and support to Nagabandham when it releases in theatres on July 3,” he said.
The Rath Yatra, which will travel across various cities in India, aims to spread the message of faith, culture, and national pride. Scheduled for release on July 3, Nagabandham is now being discussed not only as a film but also as a celebration of India’s cultural consciousness and spiritual heritage.
