Mahindra reimagines automotive retail through own-online
Launches India’s most complete, end-to-end online car owning solution that offers a smart, contactless and differentiated experience
Chandigarh: Mahindra & Mahindra Ltd, part of the USD 20.7 billion Mahindra Group today announced the launch of ‘Own-Online’, India’s most complete, end to end, online vehicle ownership solution. A smart new way to own a Mahindra vehicle, Own-Online is a one-stop, 24X7 destination where the customer can finance, insure, exchange, accessorize and own a Mahindra vehicle in 4 simple steps, from the comfort of their homes.
Speaking about the launch of Own-Online, Veejay Nakra, CEO – Automotive Division, Mahindra & Mahindra Ltd. said, “Today we are delighted to launch ‘Own-Online’ platform, India’s most complete, end-to-end, online car ownership solution. Its easy & convenient 4-step journey allows the customer to own a Mahindra vehicle in less time than it takes to get a pizza delivered!
Mr. Nakra further added, “With our pre and post purchase online solutions already in place, reimagining the car purchase experience was a logical next step for us. In the recent times, online has been a preferred purchase channel across categories and going forward, the online purchase of vehicles is set to gain more traction. We are ready to lead this change in automotive retail by providing many industry-first experiences to our customers.”