Limelight Diamonds Expands Retail Presence in Punjab with New Store in Ludhiana’s Model Town

Ludhiana, September 23, 2026 : Limelight Diamonds, India’s largest laboratory grown diamond jewellery brand, has expanded its retail footprint in Punjab with the launch of a new exclusive store in Model Town, Ludhiana. The store was inaugurated by Karam Chawla, Director, Limelight Lab Grown Diamonds, along with Amit Jain, Regional Partner, Limelight Lab Grown Diamonds, and the Brand’s leadership team marking another milestone in the brand’s continued expansion across key jewellery markets in India.
Pooja Madhavan, Founder & Managing Director, Limelight Lab Grown Diamonds, said: “Punjab has always been an important market for jewellery, with a strong appreciation for quality, craftsmanship and contemporary design. Ludhiana, with its evolving consumer preferences and growing appetite for new-age luxury, presents an exciting opportunity for us. The launch of our Model Town store is another step in our journey of taking the Limelight experience to more customers across India. We look forward to introducing Ludhiana to our distinctive collections and creating a retail experience that reflects the brilliance and modernity of the Limelight brand.”
Karam Chawla, Director, Limelight Lab Grown Diamonds, added: “Ludhiana is a dynamic and discerning market, and we are delighted to strengthen our presence in the city with our new store in Model Town. Our expansion strategy is centred on creating a strong retail network that allows customers across India to experience our collections firsthand. With our focus on design, quality and customer experience, we look forward to building a strong connection with the customers of Ludhiana and making Limelight a part of their special moments.”
Amit Jain, Regional Partner, Limelight Lab Grown Diamonds, said: “We are delighted to partner with Limelight Diamonds and bring its distinctive lab grown diamond jewellery experience to Ludhiana. Model Town is an important retail destination in the city, and we are excited to offer customers access to Limelight’s thoughtfully designed collections in a premium retail environment that brings together exceptional diamond quality, distinctive design and the trust associated with the Limelight brand. We look forward to welcoming customers and introducing them to the world of Limelight Diamonds.”