An iconic residential project with interiors designed by Versace Home
New Delhi, April 26, 2018 – Gianni Versace S.p.a. and Unity Group are proud to announce a new partnership: the development of an iconic residential tower being developed within the 40-acre luxury residential project – ‘The Amaryllis’ in Central Delhi. The Amaryllis, is a residential project from the Unity Group with an investment of more than INR 3,000 crore offering a complete, comfortable and luxury living, amidst serene surrounds.
The Versace branded luxury towers will be the tallest approved building of Delhi, @ 182 Meters and G+46 storeys. The twin towers would have interiors designed by Versace Home.These branded luxury apartments will offer a range of unique amenities that embrace everything Versace stands for – superior quality, contemporary design and innovation – through a combination of ultra-modern facilities with unmatched style. Developed under the artistic direction of Donatella Versace, the apartments will feature bespoke interiors created with the highest standard of Italian craftsmanship and a modern look that is unmistakably Versace.
Versace will be responsible for the design concept of the exclusive apartments as well as the design, mood and feel of the common areas and amenities such as the lobby, the sky garden, lounge bar and swimming pool rooftop. Every detail of the residential environment will be truly Versace where comfort, luxury, exclusivity will become the everyday essence of fine living.
Commenting on the partnership, Mr. Harsh Vardhan Bansal, Director of Unity Group said, "The demand for Luxury Residential is increasing at a very fast pace in India. There is a great demand and a lot of vacuum as far as the supply of the same is concerned.We are developing The Amaryllis with the perspective of providing true luxury living in the city.
Versace personifies luxury with a global perspective, and their excellence in craftsmanship and bespoke interiors will allow us to create the most luxurious, lifestyle residences in Delhi. Unity group will sell on invitation the Versace branded apartments, the price of which will be announced later."
“We only have a limited number of apartments in the tower and it will be one of the most iconic and exclusive addresses to have in Delhi. All the apartments would be 5 BHK's. This tower would have an exclusive clubhouse in which we would have an infinity pool on the top floor, a helipad, swimming pool, gymnasium, restaurants etc.” Mr. Bansal added
“India is an important market for the brand and the Indian clientele is growing not just locally but across the boutiques network worldwide. Interior design is a fast growing business for Versace; it enables us to translate the Versace style and to convey our design aesthetics into everyday living.” says Gabriella Saracino, Worldwide Licensing and Home Division Director at Gianni Versace S.p.a. “We believed in the vision of Unity Group to develop a unique project, one of the biggest private projects currently under development in Delhi. We are confident to move forward with Unity Group knowing that they have a proven track record of providing only the highest standard of luxury real estate and living. Versace only aims for exceptional quality and prides itself on having mastered the art of interior design through a unique, unmistakable aesthetic.”,Gabriella added.
Talking about The Amaryllis, Mr. Govind Aggarwal, Director, Unity Group mentioned “The Amaryllis is located overlooking Central Delhi. The residential towers will have views of Connaught Place, RashtrapatiBhavan, Red Fort, Jama Masjid, Lutyens Delhi and most of the Delhi Ridge. The Amaryllis is one of the biggest private projects under development in Delhi to be constructed in various phases that include: A Skywalk connecting towers on the 20th floor, double height entrance lobbies in every tower, extensive open areas, a clubhouse and an array of additional luxurious amenities. The project will bring a taste of global lifestyle to New Delhi, promising to provide the highest living standards for all its residents. With construction in full swing, The Amaryllis first phase will conclude by the end of 2019.”