Honda 2Wheelers India inaugurates BigWing in Chandigarh
Differentiated immersive experience for premium motorcycle customers
Chandigarh: Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) today elevated the #GoRidin spirit with the inauguration of premium big bike business vertical - the Honda BigWing in Chandigarh (Address:GF-2,Ground Floor, City Emporium Mall, Plot No 143-A, Industrial Area, Phase 1, Chandigarh, 160101)
Speaking on the inauguration of BigWing in Chandigarh, Mr. Yadvinder Singh Guleria, Director – Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said “ Our focus is on expansion of Honda BigWing (Honda’s exclusive premium motorcycle network) to deliver a truly differentiated immersive experience closer to customer. Today, we are delighted to inaugurate BigWing in Chandigarh. Through this new premium outlet, we aim to take Honda’s fun motorcycles closer to customers in Chandigarh and bring to them our mid-size range of premium motorcycles.”
Noteworthy, the differentiated Silver Wings expanded from its first Gurgaon showroom inaugurated in ending of FY’20 to now over 50 BigWing dealerships across both BigWing Topline (for entire premium motorcycle range from 300cc to 1800cc) and BigWing (exclusively for mid-size motorcycle segment) retail formats throughout the country.