Hindware Tiles forays into Tile Adhesive Industry and unveils exciting new Tiles Product Line

Hindware Limited, an iconic brand of bathware and tiles, recently announced its foray into Tile Adhesive industry and expansion of its product offerings in the tiles category. The brand has launched 5 different SKUs in adhesives to cater to the entire tile category, ranging from ceramic to elevation tiles. With this strategic move, the brand aims to provide customers with a comprehensive solution for their construction and home improvement needs under one roof.

Commenting on Hindware’s foray into Tile Adhesive industry, Sudhanshu Pokhriyal, CEO, Hindware Bath and Tiles said, “Hindware recognises the synergy between its core competence in tiles and the complementary nature of adhesive products essential for their effective installation. This strategic alignment not only enhances customer convenience by offering a comprehensive solution but also positions us as a one-stop destination for all their tiling needs.”

He further added, “The new tiles product portfolio launch aligns Hindware Tiles’ forward-looking vision to further strengthen its reputation as a customer-centric brand and capture a significant share of the expanding premium tiles market. The products will be available through Hindware Tiles existing distribution and retail network, ensuring nationwide accessibility.”