Airtel brings premium education content to its DTH platform

Hyderabad/New Delhi: Airtel Digital TV, the DTH arm of Bharti Airtel (“Airtel”), and Aakash Educational Services Limited (Aakash), the national leader in test preparatory services, today launched India’s first dedicated TV channels for medical and engineering entrance exams preparation.
 
Aakash Edu TV, which is available exclusively on Airtel Digital TV, will provide high quality coaching sessions to students across India who are preparing for entrance exams such as JEE/Advanced and NEET. Best-in-class faculty of Aakash will teach the students through LIVE interactive classes and help students learn key concepts and solve problems.
 
Sunil Taldar, Director – Homes, Bharti Airtel said: “We are delighted to partner with Aakash Institute to offer high quality Ed-tech content to our 17 Mn DTH customers across the country in an affordable and simple way, helping millions of aspiring students to realize their dreams of clearing Medical and Engineering entrance exams using high quality test preparation offered through Aakash EduTV on Airtel DTH platform. This partnership further underscores the high potential for innovation in DTH and improving lives of our customers by offering value added digital services.”     
 
Commenting on the launch of Aakash EduTV, Mr. Aakash Chaudhry, Director and CEO of Aakash Educational Services Limited (AESL) said, “At AESL, we believe that if a girl child gets educated the whole family gets educated. We are committed to providing the best of the facilities to deserving students across the country. Through Aakash Edu TV, we will now be able to convert the dream of every boy or girl who wants to become a doctor or engineer into reality. This program transcends geographical boundaries and does away with the dependence on modern gadgets and internet facility. We look forward to welcoming new students to the Aakash family and would like to help them hone their skills in an effective manner in the comfort of their home.”