Workshop on Digital Marketing and Affiliate Marketing

Jalandhar, September 14, 2018: PG department of Commerce of Apeejay College of Fine Arts organised a five day workshop on Digital marketing and Affiliate Marketing in collaboration with IIM Kozhikode, Kerala. Bhavna Bhardwaj, Digital Media and Entrepreneurship Mentor, IIM Kozhikode was the resource person for the same. It is a matter of great pride for Apeejay College of Fine Arts to be singled out as the Zonal Partner of IIM Kozhikode in this venture. 52 students participated in this 5 day workshop out of which 5 selected on the basis of pure merit, will compete with 15 zonal partners of Kozhikode circle in the finale. Participating students not only learnt marketing techniques but also website making in order to market their products in a professional way. 5 students selected from Apeejay College are Shalini, Nikita, Hardik Gupta, Kareena and Anshuman. Principal Dr. Sucharita appreciated the synergy of head of the department Dr Monika Arora and the Coordinator of the workshop Dr Manisha Sharma for the successful completion of the five day workshop.