Tara Jewels Ltd. to increase retail footprint with Franchise India

Mumbai, May 6, 2014: Tara Jewel Ltd., an integrated fine Jewellery company, has signed an agreement with Franchise India for their expansion plans on a PAN- India basis.
Tara Jewels boasts of 18 years of international retail experience and is recognised for its manufacturing prowess and highly developed designing skills which has committed itself to providing a more international, transparent and educative shopping experience. Tara Jewels Ltd. has their manufacturing facilities in India as well as China spread across 85,000 sq ft and offers more than 50,000 designs to their customers with unique and innovative styles catering to the customers of more than 20 countries in five continents. It became a public listed company in 2012 Tara Jewels Ltd. and was recognised as the ‘Global Supplier of the Year’ by Walmart in 2005 & 2007, ‘Star Trading House’ by Ministry of Commerce & Industry  in 2009 & 2010 and ‘Overall Excellence Award’ for being the second highest exporter of studded precious metal jewellery by GJEPC in 2007, 2008 & 2009.
After huge success in manufacturing and international retail, Tara entered the jewellery retail space in India in 2010 under the brand name, Tara Jewellers, an Indian brand with an international appeal.  The brand was established with a desire to redefine the jewellery shopping experience and to act as a guide to jewellery buying for Indian consumers. Today, the company successfully operates 40 company owned and company managed retail outlets across 32 cities in North, West and Central India.
A Tara Jewellers store displays a wide variety of BIS hallmarked gold and internationally certified diamond jewellery catering to the quintessential contemporary Indian woman who is versatile, confident and proud of the life she leads.
Every Tara store boasts of a striking decor in grape palettes coupled with contemporary furniture, bold displays and modern lighting, aimed at bringing out the intricate detailing of the jewellery. The ambient lighting, comfortable chairs, well planned layout and novel display walls promise to provide a comfortable shopping experience to the customers. The salient features of a Tara Jewellers store are the Browse Wall, the Education Wall; an Open Workshop; the Collection Wall; the Consultation Table and Karatmeter.
Tara Jewellers has an efficient management team with a rich experience in the field of luxury and fashion retail. It was awarded the ‘Print Campaign of the Year’ at the Retail Jewellers India Awards in 2012, followed by the ‘Best Store Design-Single Brand’ award at the Economic Times Retail Awards and the ‘Luxury Retailer of the Year’ award at the Star Retailer Awards by Franchise India in 2013.
For further expansion, Tara Jewellers is looking out for franchise partners with approximately 1800 sq ft area and has a ROI of 21%.
Vikram Raizada, Executive Director & CEO – Retail, Tara Jewels Ltd. said, “We are happy to collaborate with them for our future goals & objectives regarding expansion, I believe this will help us in growing and becoming a market leader."
Sonya Chowdhary, Director, Franchise India Brands Limited said, "Franchise India has been consistently helping brands across various industries with the right insights to help them appropriately channelize their expansion across countries. We and Tara share the common vision of expanding at fast pace by franchise route & Tara sure has huge business scope.”