MakeMyTrip Launches EXPERIENCES Offering for Android users

Author(s): City Air NewsOne-stop shop for a range of in-destination experiences to explore Hyperlocal Leisure Activities New Delhi, October 11, 2018: MakeMyTrip Limited (NASDAQ: MMYT) today announced the launch of EXPERIENCES that will...

MakeMyTrip Launches EXPERIENCES Offering for Android users
Author(s): 

One-stop shop for a range of in-destination experiences to explore Hyperlocal Leisure Activities

New Delhi, October 11, 2018: MakeMyTrip Limited (NASDAQ: MMYT) today announced the launch of EXPERIENCES that will provide consumers with highly curated and unique hyperlocal experiences that a city has to offer. The product will allow consumers to discover the city they are in better by offering them a range of leisure activities including events and hand-picked experiences at great prices on the MakeMyTrip App. In the first phase of the launch, the product has been rolled out across ten cities in India which includes top metro cities and India’s top leisure destinations.

EXPERIENCES is currently available on Android and will soon be rolled out on iOS version of the MakeMyTrip app. There are thousands of curated activities including entertainment shows, adventure sports, amusement parks, dining, outdoor activities, luxury spas, exclusive deals with restaurants and a whole lot more that consumers can choose from by selecting Price, Location, Ratings and Duration

Commenting on the launch, Rajesh Magow, MakeMyTrip Co-founder & CEO India said, “We have leveraged insights from millions of consumers about what they like at various destinations and what they value as good experience. By providing leisure activities like food walks, daycation, museum visits, sporting arenas and more, we can truly enhance in-destination experience for our users. We expect these high frequency use cases to drive even higher engagement on MakeMyTrip platform.

Date: 
Thursday, October 11, 2018