Godrej Interio launches exclusive mattress stores in Mohali & Chandigarh
Author(s): City Air NewsMohali, October 22, 2019: Godrej Interio, India’s leading furniture solutions brand, today announced the launch of their exclusive mattress stores in Chandigarh and Mohali. This occasion witnessed the presence...
Mohali, October 22, 2019: Godrej Interio, India’s leading furniture solutions brand, today announced the launch of their exclusive mattress stores in Chandigarh and Mohali.
This occasion witnessed the presence of Avik Mukherjee, All India Head - Business Expansion, Godrej Interio and Manish Bhatt, Zonal Business Head - North Zone, Godrej Interio.
Godrej Interio has created a very strong footprint in the category of healthcare mattresses owing to a slew of scientifically and ergonomically developed mattresses. The Posture Support range, a patented design by Godrej Interio is designed to support the body posture while sleeping and it comes in three variants suited for different body types – Lean (40-60kg), Medium (50-90kg) and High Built (80-100kg).
Through #SleepAt10 initiative, Godrej Interio aims to create awareness amongst the people about how important sleep is to not just one’s physical wellbeing but also ones mental health. The mattress brand also brings forth the negligence that lies in identifying a mattress and how this is impacting the socio-economic fabric of the nation.
The newly launched 600 Sq. Ft. exclusive mattress zone in Mohali is located in the upcoming market area on main airport road. The store is very experience driven. The pull-out beds enable the customers to get a first-hand feel of the product. While the 100 sq. Ft. mini mattress zone in Chandigarh is in the busy main Furniture Market of Chandigarh city. This takes the total tally of exclusive mattress zones in the Chandigarh Mohali area to 3, which reaffirms the tremendous response the brand has received has received from the people of the city. The region contributes to 5% of the brand's overall national home business revenue and this store is testimony to the brand’s further expansion plans in the region. As part of the launch celebrations, the store is offering customers exciting free gifts on every purchase of mattresses.
Date:
Tuesday, October 22, 2019