Preservatives to Subtle Expansion of Latin America Powdered Fruit Market: Ken Research
Author(s): City Air NewsGurgaon: Key topics covered in report · Current economic scenario of Latin America · The quantitative data in...
Gurgaon: Key topics covered in report
·
Current
economic scenario of Latin America
·
The
quantitative data in the report provides historic and forecast fruit powder
consumption data by country in Volume (M Liters).
·
Top
level fruit powder consumption actual data for 2010-2014, provisional data for
2015; while forecasts are provided for 2016-2021 across 17 individual
countries.
·
Major
market players of the fruit powder market of Latin America.
· Key consumer trends which will influence Fruit Powder Consumption
· Consumer demographics, trends and behaviors
Ken Research has recently announced its latest
publication “Fruit
Powders Consumption Volume and Growth Forecast to 2021-Latin America” which aims at providing detailed market analysis of
fruit powder market of Latin America. Further, the quantitative data in
the report provides historic and forecast of fruit powder consumption data by
country in Volume (M Liters). This report includes top level fruit powder
consumption actual data for 2010-2014, provisional data for 2015; while
forecasts are provided for 2016-2021 across 17 individual countries. It
provides a top-level overview and detailed insight into the operating
environment for the fruit powder market in Latin America.
Economic
Environment of Latin America
Latin American countries covered in the report include
Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Ecuador, El Salvador,
Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay, and
Venezuela. Latin America has faced immense economic backwardness due to extreme
economic disturbances and drab economic growth. Negative growth rate is
recorded in countries like Brazil and Venezuela. Political instability in
Brazil, high inflation levels in Uruguay, economic disturbances in Chile,
recession prevailing in Venezuela shows the economically backwardness of Latin
American countries. Unemployment, inflationary pressures, economic recession,
dwindling investor’s confidence, poverty, corruption, etc. are the
characteristics of Latin American economies. Only Peru and Mexico are
performing well in Latin America, growing steadily at positive rate. However,
many economic analyst predict rapid growth and stability in major economies of
Caribbean Nations post-2016.
Brief Overview
of Fruit Powder Market of Latin America
Latin American nations generally are characterized by
massive production of fresh fruits and vegetables. Consumption of fruits and
vegetables in fresh form was popular in Latin America since it was abundantly
available and people generally shunned from consumption of processed food
items. But in past two decades, demand for processed industrial based fruit
items is rising laden to elevation in demand for jams, packaged juices,
powdered juices, syrups, fruit purees, etc.
Fruit powders are either edible artificial flavored
powder or a powdered form of fruits and vegetables obtained after dehydration
which is generally sold together with water serving. Banana powder, mango
powder, tomato powder, strawberry powder and numerous other variety of fruit
powders are sold in Latin American market which can be used as drink by mixing
water, as dessert flavoring, curry flavoring, etc.
Demand for such
treated food powders is expanding due to the following reasons:
·
Health
considerations
These fruit powders are extremely nutritious and
wholesome packed with macro and micro nutrients. People are using such powders
to fulfill their optimum nutritional requirements. Post workout fruit powders,
meal replacement fruit powders, nutrient rich fruit powder, low carb powders,
etc. has been launched in market and have gained immense popularity.
·
Pocket
Friendly
Fruit drinks made by using fruit powders are most pocket
friendly drinks. Moreover, like many other economies industrial products are
cheaper than agricultural products in Latin America. Because of slowdown in
Latin American economy demand for fruit powders is soaring since they are far
less expensive than fresh fruits.
·
Other factors
·
Convenient
Such fruit
powders are easy to use and makes food preparation is less complicated. Using
tomato powder in gravies is simpler than the complicated process of using fresh
tomatoes to make gravy.
·
Longer shelf
life
Such powders generally
contain fruits which are dehydrated at slow temperatures making their shelf
life way too longer than fresh and frozen food items.
·
Concentrated
flavour
Flavor of such
concentrated fruits are extremely concentrated and used extensively in food
items in a far less quantity than fresh fruits.
Major Players in Latin American Fruit
Powder Market
Leading fruit powder brands of Latin America include
Institucional, Tajin, Tradekey, Powder Pure, Parmalet, etc.
Conclusion
Though the fruit powder industry has shown a
progressive growth but this growth is not so significant. The growth of the
fruit powder market in Latin America is constrained by the following:
·
Low per capita
income which in turn leads to lower per capita expenditure on fruit powders.
·
High content
of sugar, preservatives and additives found in such food powders has led to
fall in demand for such powders.
·
Greater
consumption of fresh fruits in Latin America is acting as a constraint for full
expansion of artificially flavored fruit powder industry.